About Miniads · Théo Giffard's thumbnail agency
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About Miniads

Miniads designs YouTube thumbnails, and the titles that go with them, for channels that want more clicks and more clients. The agency is based in Paris and run by its founder, Théo Giffard. More than 300 channels have trusted us with their thumbnails, from Yomi Denzel to TF1.

Who's behind Miniads

Théo Giffard founded Miniads and runs it as CEO. The agency has been making YouTube thumbnails for three years, with one firm belief: a thumbnail should attract the right audience, the people who watch the video and buy afterwards, not just rack up views. Théo shares his method on LinkedIn and writes the articles on the blog.

What we actually do

For every video, we deliver one thumbnail and three title ideas. Before we design anything, we look at what works in your niche and pick the angle. You fill in a 5-minute brief, we talk it through on WhatsApp, and you get a first version less than 48 hours after your brief is approved. Revisions are unlimited and there's no subscription: pricing is on the packs page.

A few client results

  • OseilleTV. A thumbnail overhaul to modernize the channel's visual identity: +125% subscribers, +65% average views, and over €1.5M generated through YouTube.
  • Antoine vs Science. A channel launched with us: +42,000 subscribers in one year and 1.5 million views.
  • Celofat. Angles refocused on bringing in clients: +100 clients and €30k a month generated by the channel.

Some of the channels that trust us: Yomi Denzel, TF1, TFX, Nassim Sahili, Marvin Ndiaye, Matis Clouet, Leo Grindars and Christopher Wangen.

How we write this blog

Here's the rule we apply to every article published or updated since August 2026:

  • Numbers come from sources we cite and link to: YouTube's official Help Center, Légifrance (the official French legal database), published research.
  • Market prices are taken from the providers' own websites, with the date we checked them.
  • When an article talks about Miniads, we say so clearly.
  • Every major update is dated at the top of the article.

The company

MINIADS is a French SASU (single-shareholder simplified joint-stock company) with share capital of €1,000, registered with the Paris Trade and Companies Register (RCS) under number 105 346 878, headquartered at 9 rue des Colonnes, 75002 Paris, France. All the legal details are in the legal notice. To get in touch, everything is on the contact page.